Frontline Challenges

88%

Lacking tools to easily learn about products and promotions. Yet 30% of employers believe that the materials available are sufficient...

60%

Employees feel a lack of transparency and connection to the company's brand strategy.

70%

Of customers judge the brand on the direct contact with staff.

Managers Challenges

73%

Of customers consider customer service to be the most important factor when choosing where to shop.

86%

Increase in employee loyalty when leaders actively communicate brand values.

15%

Increase in customer satisfaction for companies investing in frontline brand training.